Product Launch marketing, market research, marketing planning, business strategy, management consultants, Sydney

New Product Launch

Marketing consultants who know how to plan the optimal product launch. Choose from an interim marketing manager to an ad hoc consultant.

Strategy & Planning

Use the methods and secrets that leading global corporations use to create real growth and optimise profits.

Marketing Help

Qualified, experienced, successful team of management & marketing consultants

Product Launch Marketing Experts: Trained, qualified and experienced. Improve business, management, marketing, strategy, new product development and launch

Tapping into Launch Engineering means you will have marketing experts who not only live and breathe the science of marketing, but also apply sophisticated brand management strategies, marketing tools, and proven analytic methodology to make absolutely sure your company builds and maintains a sustainable competitive advantage.

What is marketing?

Define marketing… surprisingly few ‘experts’ can. Click here for a formal Definition of Marketing.

Using art AND science, Launch Engineering is the next best thing to product launch insurance. So let us help you, Contact us now!

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Check your product launch plans online CLICK HERE FOR AN IMMEDIATE, COMPUTER-GENERATED REPORT

Remove product launch risk!

Launch Engineering had developed a quantitative method of optimising the variables of a product launch and checking that a proposed product launch will succeed BEFORE your launch... Click here for a pre-launch check

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Strategic Marketing Consultants Sydney

How important is it for your Product Launch to succeed?

Product Launch Marketing Consultants SydneyLaunching a new product? Ensure you have the very best marketing strategies for product launch success: Knowledge and understanding of your market... and the rules of marketing.

  • Could you launch the new product you want to launch more cost effectively?
  • Could you be launching it a different way?
  • Could your existing launch plan be modified to make it more successful?
  • Are there product portfolio or other brand related issues you haven’t even thought of?
  • Will your launch cannibalise existing sales or compliment them?
  • Is you timing right for a launch?
  • Have you applied scientific communications theories to your advertising plans?
  • Is the internal marketing managed and coordinated?
  • Have you identified and targeted the most attractive segments?
  • Is marketing strategy positioning your product correctly for market entry, making your product hard to imitate or substitute?
  • Are you sure your marketing mix fulfils the strategies indicated necessary by market analysis, and you will dominate every segment you target?
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Marketing knowledge means successful product launch

Using scientific Strategic Marketing & Business Management methods we've delivered achievements like...

  • Generating 100% market share growth in 18 months
  • Increased sales by 50% in 1 year
  • Reduced marketing costs by 25%
  • Product launch outcomes that have exceeded all expectations

... all from creatively channelling 100 years of academic marketing study, analysis & business outcomes of marketing strategy that works!

If you apply all the Laws of Marketing Strategy and Planning, and Marketing Management correctly, then successful market entry is inevitable. Market entry embracing the marketing concept in all strategy and planning has never failed any of our clients.

Launching a new product with market oriented product marketing strategies and excellent market research information is the combination that assures the optimal product launch solution.

Protection against product launch failure

With market segmentation & new market discovery, through new product development to writing a winning marketing plan and checking your plan so you don’t miss crucial factors.

Decades of experience show many ‘marketing consultants’ are simply ex- operational management, with little or no strategic marketing, or corporate strategy education, often simply re-applying tactics from their own experience, rather than developing tailored strategy that will genuinely optimise results. [See: Hierarchies of Marketing.]

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True Strategic Marketing Experts

LE consultants have extraordinary, post-graduate qualifications AND 30 years+ experience of marketing management. Each of the Principal consultants has outstanding, world-recognised marketing achievements, and the breadth of experience rarely found in specialist marketing firms.

Enjoy Real Strategic Advantage

You’ll prosper like never before with proprietary strategic marketing know how, as well as the most useful and effective management methods, applied successfully by the world's leading companies. Using LE equips you with tools such as the GE matrix, Porters 5 Forces, 12 P’s of marketing, 22 Immutable Laws of Marketing, Product Portfolio Management, Cowan’s Law of Brand Decay, Customer Value Management... Just to name a few.

Corporate Mission & Vision to Implementable Marketing Plans and Concise Actions Programs

Utilising the very best in the world, LE ensures your business is aligned and your people engaged, helping you coordinate and focus the resources and capabilities of your organisation to command defendable and attractive market segments.

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Best Market Research

Unless you are elated with your market research you’ll definitely find extraordinary quality in the customer focus, information management and segment insights that CAN be achieved by specialist leaders in the market research world. Contact us now to really experience market research that can help you create better marketing strategy than you ever imagined.

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Protecting I.P.

Launch Engineering treats all information shared in discussions, strictly confidential. Sensitive information is kept completely secure, from any parties outside the management team and consultants working on the client’s business. Preliminary inquirers enjoy the same strict respect for their confidentiality as our paying clients and no parties will be privy to any conversations without the consent of the principals concerned. Contact us today!

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