Marketing Strategy Consultants in Australia - Strategic Marketing Consulting
Corporate Management Consultants delivering Strategic management advice based on disciplined application of universally proven business & marketing methodology
Knowledge, Information Analysis and Advice that delivers organisational performance
Corporate Marketing Analysis, Planning, Advice & Strategy ConsultingMarket research and marketing knowledge combined to help firms make decisions in branding, marketing, advertising, product strategy, and management, guiding executive marketing decision makers with expertise, hands-on insight & planning consulting using proven business management methods.
Join other corporate decision makers who take our strategic input to increase profits between 20-50% in companies of sales volume between $20M to $1B.
Our experienced, senior consultants combine formal qualifications, experience of marketing management history and know-how learned in delivering corporate marketing strategies, to build business results. Get help with building brand share and margins. marketing efficiency and sales growth.
Call 02 9904 5355 NOW.
YES! We apply the same techniques and methods that international business management consultants like IBM, Bain, McKinsey, BCG,
Accenture and others use for Woolworths, Myer, Shell, NAB and AMP. The
difference is senior consultants DO the work, with no delegation to naive juniors
PLUS we have a few 'extra' street-smart methods those regimented
consulting firms do NOT have.
Contact us now!
What do you need from a Marketing Consultant?
There are thousands of Marketing Consultants. All come from diverse backgrounds and possess VERY different talents. Make sure your consultant understands the true meaning of "marketing", and how to turn problems into solutions. [See: "What is 'Marketing'?"]
If you need an established marketing consultancy providing valid and scientific consulting services, with marketing strategies and tactics based on successful models from the world's leading businesses [See: Marketing Models] stay on this page.
We are a Strategy Planning Marketing Consulting Group who won't even employ someone without more than 25 years solid marketing background AND impressive formal qualifications. [See: Careers]
So, when it comes to really knowing marketing methods, concepts and their applications, our clients use the people that wrote the book, rather than those who skim read it to cram for an exam. [See: Guiding Consultants]
Wise Words on Management Consulting
Globalization has changed us into a company that searches the world, not just to sell or to source, but to find intellectual capital - the world's best talents and greatest ideas. - Jack Welch
Much more than just marketing consulting services specialising in product launch...
Our consultants deliver expert help & advice in marketing management, strategic marketing planning and business strategy development... with their own marketing successes to support marketing management disciplines and methods. They KNOW marketing communications, product portfolio management, branding, pricing, and all the elements of the Nexus of Marketing that need to be managed to ensure the best product launch outcome possible.
Marketing Knowledge delivers ideal marketing management decisions
Adopt proven, advanced marketing science appropriate, and relevant, to your target markets. Use the same methods and tools huge corporations have spent millions perfecting. Apply processes and systems that leading business schools around the world have identified as the best.
Launch Engineering’s consultants know how to interpret market research, conduct better analysis, and apply understanding of buyer behaviour. Launch Engineering marketing information management regularly helps clients make winning decisions. We even manage market research and data mining to save clients from wasting marketing money, generate more profits and win more market share.
Using us brings you shoulder to shoulder with experts at information interpretation, and analysis, but also gives you access to the accumulated learning of commercial business across the globe... a brain pool of the leaders in business thought from around the world.
Don't procrastinate or tell yourself you haven't got the budget: Remember, "only a rich man can afford cheap things".
Marketing Consulting Analysis Possibilities
Just some of the business management & marketing consulting strengths we offer include:
- Identifying profitable customers
- Discovery of blue ocean opportunities
- Increasing customer retention
- Uncovering weaknesses
- More fruitful new product development
- Product Launch Assurance
- Internal Marketing Campaigns
- Launch Programming & Marketing Planning
- Trade & Channel Marketing
- Distribution Streamlining
- Better operational Marketing processes
- Coordinated Change Management
- Total Quality Marketing
- Customer Relationship Marketing
- Marketing Implementation Programming
- Promotional Services Selection
- Ad Hoc Marketing Consulting
- Marketing Management Projects
- Interim Marketing Management & Mentoring
- Corporate branding and brand portfolio strategies
Scrutinizing Marketing Ideas - Product Launch Marketing Management
Applying marketing science to the initiation of ideas can prevent disasters like "New Coke" and "iSnack 2.0". Neither marketing plan would have have passed our stringent pre-launch check.
Applying our own experiences 'in the trenches' and drawing from case studies studied in marketing and business schools from around the world also contributes to how we save a "truckload of heartache".
Business Management Consulting in New Product Development
Marketing Consulting and Management of Product Planning and Launch
Nowadays there seems little point investing heavily in extra head-count and the infrastructure associated with Marketing Management. However, market share won’t stand still and fast moving businesses don’t stand idle.
Our Marketing Management consultants lower the risk in launching and marketing new ideas, new concepts, new ways of doing things, new visions, and new products... from Fast Moving Consumer Goods to industrial materials and components, our business management consultants take the process off site and off balance sheet, as well as from fixed overheads.
Launch Engineering business management consultants give clients experienced, specialist focus with new product development, leaving operational marketing staff to maintain optimum performance in existing lines.
The Launch Engineering team can work as a virtual internal department or totally autonomously. From as early in the product life cycle as the company chooses, Launch Engineering can do the work from R&D to launch. The client company then chooses when to contribute internal resources or take over.
Business Marketing Analysis - Quantitative Market Research & Market Segmentation
A surprising number of great ideas come asunder when stringent number crunching and market analysis is executed. The other side of the coin can be uncovering enormous profit generating opportunity undiscovered by routine processes. In 2011 a large Asian banking client enjoyed a huge 22% growth in profit from our exacting analysis.
Ask about Marketing Information Management & Customer Value Management through Data mining and Analysis - Using in-house IP has helped major national & international companies make and/or save millions.
Product Launch Marketing Consultants in Australia
One launch service for new products and ventures is where Launch Engineering is in control of the project. It is an incentive driven program where LE risks fees in return for a performance incentive.
Venture capitalists and Seed Financiers are funding new opportunities all the time ... imagine the return from marketing risk reduction and management!
The marketers, promoters and entrepreneurs are often inventors, scientists and engineers; they are rarely expert in launching and branding.
Long after distribution, pricing, personal selling and promotional parameters are set, comes participation from your PR, sales promotions and advertising agencies.
A traditional advertising agency will develop a brand image, packaging and advertising campaigns for a fee, only risking the new venture’s money not their own. They often lack that sense of ownership that can give a new venture the edge it needs to succeed. Launch Engineering sets a self imposed incentive - asking only reward for successful ventures.
Call 02 9904 5355 NOW.