Mission and Vision Statements: How-To Create A Mission and Vision Statement
Embracing a Mission Statement will:
- Give businesses heart, soul, meaning & purpose
- Create clarity and direction for all levels of management & staff
- To explain to all people who experience the business to know who it is as much as why it exists.
- Empower ALL employees
- Create a more secure, prosperous & long-term business
How do some CEO's inspire, while others do not?
In most organisations, people know exactly what they are meant to do... and people generally know how to do it.... But, in too many organisations, few actually know why. What is the purpose? What is the reason, the mission, and the vision?
There are leaders and there are those that lead: Leaders hold a position of power or authority, but those who lead, INSPIRE!The Mission Statement should be the first consideration for any employee who is evaluating a strategic decision. It should be a clear and compelling goal that focuses people's efforts.
Great leadership comes from a vision, communicating that in terms of a mission, and explaining to people what is their purpose for being, which is why mission and vision statements are powerful tools for achieving motivated, creative, empowered employees.
The right Mission Statement & Vision Statement can create a culture, change a work ethic and give new meaning to 'tired' businesses.
As a strategic management and marketing planning consultancy, Launch Engineering is the perfect choice to help you 'pen' the perfect Mission Statement and Vision Statement for your organisation.
If YOUR Mission & Vision needs work...
Launch Engineering can help you embrace Mission and Vision to commercially improve results... make your first mission to contact us NOW!
Mission Statement Examples:
-
Coca Cola:
Our Roadmap starts with our mission, which is enduring. It
declares our purpose as a company and serves as the standard
against which we weigh our actions and decisions.
- To refresh the world...
- To inspire moments of optimism and happiness...
- To create value and make a difference.
- 3M To solve unsolved problems innovatively
- Mary Kay Cosmetics To give unlimited opportunity to women
- Merck To preserve and improve human life
- Wal-Mart To give ordinary folk the chance to buy the same thing as rich people
- Walt Disney To make people happy
- McDonalds To be the world's best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile
- PEPSI Beat Coke
Strategic Business Mission & Vision facilitation workshop
Your Mission & Vision Statement are crucial. Try a Strategic Mission & Vision facilitation workshop.
Strategically, the most important thing that senior management can do, is prepare a potent and meaningful Mission and Vision for the organisation.
The Vision & Mission Statement workshop will help you verbalise the key issues that will connect and involve at the emotional as well as the cognitive level.
From that comes clarity of purpose and focus of energies that permeates all levels of the organisation and creates efficiencies and direction that just makes life easier.
So get it right!
A simple 1-day workshop with a Launch Engineering consultant will help you nail down your Mission and Vision statement, your 'Purpose for Being' and will set even the most complex organisation on the road to develop rock-solid Corporate Objectives and dynamic business strategies for years to come.
Let us help you develop a compelling Vision and Mission, that you can translate into goals and implement better strategies to generate results for your organisation.
Our Mission & Vision setting workshop outcomes include:
- Corporate objectives, visions and missions that are more than a sign on a wall.
- A Vision that inspires and provides direction
- A Mission that motivates and contributes to clarity of thinking. A statement that is about you, your company, and your ideals: One you actually believe in.
- A set of Corporate Objectives that empower management to formulate implementable and appropriate short and long term business plans.
- Parameters that empower a company to work constructively and synergistically, diffusing politics and individual agenda.