Marketing training for senior executives
Marketing Training that teaches how to improve profit & sales growth, management training in strategy & planning, and Product Launch Marketing Training for all executives:
Management instruction and marketing training that helps create the right choices, avoid the wrong decisions, and target higher profits, and sales, with less cost, avoiding failures
Advanced marketing training so the marketing decision-maker in YOUR business who "knows the ropes", can be fully empowered to make profoundly impactful decisions.
Half day, full day & two day Marketing Training in:
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Marketing planning,
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Product portfolio management & new product development,
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Product launch,
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Writing mission & vision statements, and
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Corporate Branding Management
Launch Engineering executives can empower your key management executives with marketing training & knowledge in a matter of weeks... we even provide a quick, high-powered and impactful course packed tightly into a 2-day product launch marketing training workshop! You see an immediate improvement in marketing skills, with comprehensive marketing training that will cover advertising training, marketing strategy training, product management training... and everything they need to turn them into masters of marketing management.
Marketing Training that will turn a great executive or marketing manager into a Master of Marketing
- Stimulating presenters and trainers will enrich any marketing seminar
- A marketing training management workshop where attendees leave fired up and ready to rumble
- MBA standard marketing training that will improve executive skills
- Knowledge & tools that can turn an operational expert into a master of marketing
For any executive marketing training, a management short course, management seminars, particularly marketing seminars, try our marketing workshop, marketing conferences & management trainers.
13-week Marketing Training equips Operational Managers within Strategic, Planning and Management Skills for better executive decision making.
Marketing Management, Strategy and Planning instruction: The marketing they teach you in an MBA, condensed to a 13-week compact course
Knowledge is Power! Great training leads to great management.
"Mastery of Marketing Management (MOMM)" Marketing Training for Senior Executives
Marketing Strategy and Planning Training for senior executives and for operational marketing managers who have not formally studied marketing, and want to hone the knowledge gains delivered by in traditional marketing degree in 12 weeks.
Program Duration: 13 week non-residential
Why do Executives Need Marketing Strategy and Planning Management Training?
Mastery of Marketing Management is perfect management training, for marketing executives WITH formal Marketing Strategy and Planning Training because they often have lost touch with the techniques and methods between when they studied and when they were promoted to strategic level of management..
Mastery of Marketing Management propels marketing executives without formal Marketing Strategy and Planning Training into a whole new universe of understanding. This commercial based marketing training empowers them to make more productive, cost efficient and accurate management decisions.
The 6-week marketing training program (I day a week for six consecutive weeks) embraces every aspect of marketing science from the definition of marketing through to high-end corporate marketing governance.
You’ll develop your planning, agency management, information management, communications management and sales management skills and walk away with a template of a marketing plan to use in your own professional development.
Mastery of Marketing Management presents a unique opportunity to catapult yourself from not knowing how much you don’t know to complete confidence with even the most sophisticated specialist experts.
Mastery of Marketing Management - course content
Packed full of case studies and real-life examples, marketing training will improve marketing management skills as participants evolve through the following topics:
- What is marketing? How marketing science increases the return on shareholders funds.
- Marketing Knowledge & Understanding
- Marketing analysis & Planning
- Marketing strategies, action plans & tactics
- Scientific price management strategies
- Product and value management
- Channel management and trade relationships
- Marketing Communications management
- Implementation and Performance management
Mastery of Marketing Management - Key benefits
By taking this marketing management training program, you can:
- Understand the complete science of commercial contemporary marketing
- Understand the specific skills you need to improve your organisation’s marketing management
- Become better at making marketing decisions, motivating, influencing and delegating responsibilities, recruiting executives and appointing service providers
- Marketing Training to help you create a powerful marketing plan to implement on your return to work
- Get post-program mentoring from a Launch Engineering Executive Coach
- Experience a unique information resource for the future
Participant Feedback:
"I learned more about real-life marketing management decision making from this Marketing Training course than all my University studies put together!"
Fees are negotiable, based on a per participant or flat fee basis (minimum number of participants required), subject to logistics, locations, inclusion of options such as text book, post-course assessment, template review and appraisal, certificate and all program materials
On-site at client premises or in suitable training rooms.
You may also be interested in our CRM & Marketing Training in Information Management program; for more information contact Launch Engineering on +61 2 9904 5355 or launch@launchengineering.com
Marketing training, seminars, short courses, presentations, workshops & coaching
- tailored training programs addressing the unique needs of your organisation and industry
- Ask about our Mission and Vision development workshops, too!
- a complete training plan for individuals, teams and organisations based on analysis of current marketing competencies and organisational objectives

