Business Development - Improve Marketing Mix & Profitability
Marketing Led Business Development Consulting
Interested in Business Development? Looking for new ideas in business? Want to turn business ideas into marketing
opportunities? Looking for Marketing Mix Ideas to Increase Sales?
Ideally, a business simply has to apply experience and industry know-how and it will discover and refine the best possible business development tactics.
In reality, environments change, Competitors change. Markets change. Industries change... so the very nature, unique characteristics and hidden opportunities change with them.
As a consequence, overwhelming sales performance improvement can be achieved through consulting, training, coaching and reorganisation that converts more sales enquiries, generates higher sales values, more referrals and more repeat business.
Our business development consultants look for opportunities to dramatically sophisticate your sales and marketing They relieve pressure by allowing you to confidently delegate sales improvement, marketing and business development, so you can focus on other activities.
What is Business Development?
Business Development is any activity that positively effects short or long term opportunities for an organisation... Sales certainly, but also relationship building, image improvement, reputation gains, reach, impact and any other impression that can be considered effective in increasing sales or sales impact in a positive way.
Business Development and Marketing Management are so interwoven that each could simply be considered a descriptive term of the other. (If you disagree , you'd better visit "the Definition of Marketing".)
Tap Into Corporate Strategic Marketing and Business Development methods
Do you want to strengthen your sales results, improve your current team's performance, add more marketing knowledge to your management team's skills set, planning input or evaluation of marketing services?
Better business: Use real marketing to develop business
Turn business development ideas in business into real marketing opportunities
Great operational management is only the beginning for businesses on their 'way up'. Working 'in the business' interferes with working 'on the business'. Launch Engineering uses the disciplined business skills of 100 years of refined corporate management methods and delivers them to growing business that need to move sales from $20M to $200M p.a. or profits from bigger organisations from 10% to 25%!
These methods help:
- Develop product marketing strategies to increase sales and make profits in business
- Manage market research, marketing planning & business advertising to optimise that increase in sales and profits
- Introduce corporate marketing disciplines that increase sales, save money in business, contribute to profit, get more customers and retain the profitable customers you already have, while dealing with the unprofitable customers you cannot afford to keep.
If you want to adopt, and apply, proven, advanced, "white-hat" business development methods THAT WORK, or inspire your team, find motivation or stimulate their sales enthusiasm, click this button to email, dial 02 8011 4355 to call, or fill out the webmail form, below.
Business Development to Create Huge Profits
Marketing Advice from qualified, knowledgeable, experienced marketing consultants can often slingshot your business into a whole new galaxy of possibility. Post marketing audit, it is not unusual for a business to expand by 20% to 50% if recommendation are embraced. (Ask us for examples.)
The science of marketing has set about recognising quantifiable results and working out how to get them
This means there are right ways, but also lots of wrong ways to:
- Make advertising pay, and generate positive returns
- Make a brand grow in equity and inspire customers to beat a path to your door
- Optimize the return on investment from sales people so they increase sales and achieve results
- Create synergy with trade & channel partners so the relationship prospers and expands
- Overcome competitive activity by keeping competitors on the back foot and challengers well away from your turf
Improve Sales & Selling Productivity
Maximise return from sales staff,
see: Stimulate sales/Motivate sales teams
Use advanced marketing methods
Confidently reduce business risk,
see: Sustainable competitive advantage
Marketing training & mentorship
30+ years of knowledge to share,
see: Benefit from our successes & mistakes
Invest in, milk or dump a brand?
Law of Diminishing Brand Loyalty,
see: Scientifically choose the RIGHT time
Carefully check a Product Launch
New products - the future of any business,
see: Improve Pricing, Perception & Positioning
Know Competition Positioning & Predict Competitor Strategy
Industry & Competition Analysis,
see: Competitive Intelligence so profound its like a bug in your competitors' boardrooms
Discover True & Potential Customer Value to Turn Better Profits
Find the customers that generate between 150 and 300% of your profits,
see: Turn the information you have into knowledge you can use
Call 02 8011 4355, or CLICK BELOW .
See if Your Business Can Benefit
Or WEBMAIL your request for more information, a call, or to meet with a qualified expert on a no-obligation basis, fill out the form below...
Are You Sure Your Marketing is World Class?
If you have read this far, you may want to review how you can squeeze more from your Marketing... Contact us and a consultant will get back to you ASAP. Remember, "Procrastination is the thief of time" and you might only need the smallest of changes to achieve your goals!
More ROI from Your Business Development Investment
Imagine getting twice as much value out of an existing budget... maybe more! Discover more
scientific ways to use and combine Online and Analogue media, so you know how muck you'll profit BEFORE you even spend a dollar! ... just ask!
Have you thought about hands-on marketing help?
Launch Engineering leading-edge-strategy consultants know how to hit the ground running.. take advantage of their 30-plus years of marketing experience. Ask for an Interim Management contract rate! Ask us to help you improve your business development performance now? CLICK HERE
Call 02 8011 4355 NOW.
More Help with other Marketing Topics & Information
There are over 100 pages on this site, dealing with everything from Brand Management Strategy and Advanced Product Development Research, down to detailed information on Customer Value Management, Market Segmentation and Internal Marketing.
Services you might benefit from include:
- Full Market Research Services - The best of the best... PhD's, globally revered experts, ex-agency Research Directors, academics. Just ask!
- Interim Marketing Managers - Highly skilled, networked to the hilt, ready-to-go!
- Marketing Planning Guidance.
Bookmark the LE sitemap as a reference resource when you need to access some in-depth reliable Strategic Marketing information.