Marketing ideas, marketing solutions, marketing tricks, and marketing know-how
Get launch protection, pre-launch risk assessment, review marketing plan
Maximise your chance of a successful new product launch by using experts
 
Pre-launch risk assessment, review marketing plan, imrpove marketing plan, improve product launch plan, generate success
 
Launch Engineering Pty Ltd
6th Floor, 97 Pacific Hwy
North Sydney NSW 2060
Mail to: P.O. Box 7,
Cremorne NSW 2090
Tel: 61-2-9904 5355
Fax: 61-2-9904 5366

Email: click here
Web: www.launchengineering.com

ABN 89 107 032 280
 
 
 
 
FMCG new product launch, new product development, cutting edge marketimng knowledge, new product development
 
One study estimates that new consumer packaged goods fail at a rate of 80%.
Another study found that 33% of new industrial products failed at launch.

One reported survey stated that out of 100 proposed new ideas, 39 begin the
development process, 17 survive the development process, 8 actually reach the
marketplace and 1 eventually reaches its business objectives.

We defy the statistic 80% of new products fail by:
Launch Engineering Using cutting edge marketing knowledge and scientific techniques
Launch Engineering Applying proven, relevant, school of hard knocks experience, and
Launch Engineering With focused, devoted, sophisticated, involved, dedicated attention to clients’
   best interests

Prevent product launch mistakes, stop product launch failure, maximise market adoption, make product launch succeed

Everyone is wise in hindsight. Launch Engineering uses lifetime of senior executive
experience, coupled with latest marketing science, and some lateral thinking, to
beat the "80%-of-new-products-fail" syndrome.

We add to our clients' skill sets, bring a synergy that generates more success,
faster and less painful launches, and better profits.

So if you agree that spending a few dollars NOW is smarter than losing a fistful
later, and that asking someone who's done it before is a fairly prudent way
forward, give us a call or email us now and let us call you.

LE Proposition: ALL new product launches should succeed!

At Launch Engineering we know what causes most products to fail, so we’ll warn
you if you are in the risky end of the spectrum, but better still, if we are involved
at the early stages, we’ll even protect you from that risk.

LE Protection: The Launch Engineering Pre-launch Risk Assessment

You can commission a Launch Engineering risk assessment, pre-launch, that could
save you company hundreds of thousands of dollars.

We will apply scientific analysis and/or review of your marketing plan to ensure it
is not faulty, and provide you with an amendment or recommendation, based on
our findings, to protect you from failure.

Email Request for Pre-Launch Risk Assessment
 
Free Stuff
3 Types of Innovation (PDF)
LE New Product Development Steps (PDF)
New Brand Check List (PDF)
 
 
Launch Engineering © 2005     
Launch Engineering Launch Engineering Launch Engineering Launch Engineering Launch Engineering Launch Engineering